Neon Rose #13 – Death and Transfiguration
The Plastic Explosion – The Plague
Item Number WBB670414-A-PO
Framed Price $450.00
ARTIST Victor Moscoso
DATE Apr 14, 1967
VENUE Webb’s (Stockton, CA)
SIZE 14″ x 20″
Frame Size 28 x 22
Condition Near Mint
Born in Spain, Victor Moscoso was the first of the rock poster artists with serious academic training and experience. At the Avalon Ballroom in San Francisco, Moscoso saw rock posters and decided that he could “make some money doing posters for those guys.” In 1966, he began designing posters for the Avalon Ballroom; and under his own imprint, Neon Rose, a series for the Matrix, a San Francisco nightclub. Moscoso’s style is most notable for its visual intensity, which was obtained by manipulating form and color to create optical effects. He used clashing, vibrating colors and deliberately illegible psychedelic lettering to demand attention.